Quuu: Scheduled & Curated Social Media Content

Twitter is where I generally discuss social media, but this is an attempt to write something longer on my blog. Several months ago I stumbled upon Quuu in a blog post about social media scheduling and I was intrigued. Quuu describes itself as a human curated social media content provider and scheduler with integrations into other scheduling platforms.

I have used Buffer for social media scheduling for about 75% of posts for a couple years now, so trying out Quuu’s free plan of two posts a day from three topics on up to three profiles seemed like an easy try. Quuu’s paid plans only schedule up to six posts a day, but offer a wider selection of topics and allow for sharing to more profiles.

Quuu did not thrill me at first since there were not many subjects to choose from. I chose graphic & web design, art, and interior design as my topics and I found the article quality to be hit or miss, especially in the art category. Initially, Quuu suggested how-to-draw blog posts rather fine art articles, but it did improve over time. The interior design suggestions have skewed towards home organization as opposed to design, but overall had better results than art.

Despite sometimes disappointing articles, I kept using Quuu because the best part about Quuu the content creation. There are feed aggregators that can manage content by categories like Feedly, which is helpful in its own right, but Quuu creates an entire social media post complete with copy, link, a tasteful amount of hashtags, and sometimes an embedded image. Quuu also has its own internal scheduler; however, I opted to integrate it with Buffer. It allowed me to preview, edit content copy, or delete posts I didn’t like within Buffer.

This month, I logged into Quuu and noticed some changes: there are more categories to choose from and free accounts can use five topic categories. I dropped the least successful category art, replaced it with artificial intelligence, and added branding case studies and advertising industry. The articles on AI have been pretty good, but I’m still waiting to see the other suggestions. Previously I never paid attention to the Collections tab within the Quuu dashboard, but now I know displays previous suggestions from the last 60 days of posts in the topics I selected. It’s similar to Buffer’s analytics; however Quuu displays how these performed amongst all platform users and offers the option to reuse them in Buffer.

If you’re a person or business that uses any social media scheduling platform, I’d recommend Quuu’s free plan. But I strongly suggest playing around with different topics and see which work best for you. It’s easy to delete any suggestions or posts that you think are uninteresting or unsuccessful and it’s a simple way maintain a social media presence when you need a few days off.

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